Behind the Scenes: Our Name Change and What It Means for You

Behind the Scenes: Our Name Change and What It Means for You

If you’ve noticed some changes to our name popping up online lately, don’t worry, you’re not imagining things! We’ve been working behind the scenes to make sure our name, address, and phone number (also called “NAP” in digital marketing-speak) are consistent across all platforms. This includes places like Google, Apple Maps, Bing, OTAs (think Expedia and Booking.com), and social media.

Why? It’s all about making your experience better.

When our name and details match across every platform, you’ll find us more easily online, and it helps search engines like Google know we’re a trusted business. It also means fewer headaches for you when searching for our services, no more wondering if "Bayside Oceanfront Resort" is the same as "Bayside Resort, an Ascend Collection." Spoiler alert: it is!

What’s an Ascend Collection, Anyway?

We’re proud to be part of Choice Hotels Canada’s Ascend Collection, an exclusive group of boutique hotels that offer a unique, locally inspired experience. Think of it as a collection of hidden gems that still come with the perks of being part of a major hotel network. You get the best of both worlds: a personalized, one-of-a-kind stay with the backing of a global brand.

Oh, and did we mention? We’ve earned Choice Hotels’ Gold Award for both 2023 and 2024. This recognition puts us among the top hotels in the country, and we couldn’t have done it without your support.

Local Roots, Global Reach

Our owner and his family are local to Vancouver Island, and you’ll feel their community-first approach everywhere, whether you're here in Parksville, down in Victoria, or visiting Qualicum Beach. Speaking of Victoria, we have a sister hotel down there: The Waddling Dog, a Quality Inn by Choice Hotels. It’s been a beloved landmark for decades, and like us, it’s run with care by the same family.

Supporting local communities is part of our DNA, and it’s something you’ll see in how we invest in the Island, from partnerships with local businesses to continuous improvements at the resort.

Investing in Our Future (And Yours)

You may have noticed some changes at the resort lately. Renovated rooms, upgraded amenities, and a fresh new look as we shed our skin with an exterior upgrade are just the beginning. We're committed to keeping things fresh and modern while preserving the charm that keeps our guests coming back year after year. This investment isn’t just about us; it’s about ensuring that we remain one of the top travel destinations on Vancouver Island for years to come, drawing visitors to our beautiful community instead of elsewhere.

We’ve also added a live stream camera that you can view on our website, giving you a real-time look at our stunning surroundings. Our website now features an event calendar and a newsletter sign-up, so you can be the first to hear about exclusive perks, discounts, and updates.

What This Means for You

• Easier ways to find and book with us
• Exclusive perks from being part of Choice Hotels
• A continued commitment to supporting our community
• Ongoing renovations to elevate your experience

Thanks for being part of our journey! We’re excited to keep growing and providing the kind of warm, welcoming stays that have made us a favorite for guests near and far. Keep an eye out for more updates as we continue to invest in ourselves and in you!

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